ushernet Page 211
Page 211
There are too many top students in Xiacheng No. [-] Middle School.
"No no no."
Shen Xin shook his head: "You see he is a student, but actually...he is a poet."
Shen Xin smiled.
But when he talked about it, he didn't take it too seriously.
Shen Xin only thought that Lin Nan might have been lucky enough to compose a poem, which happened to be favored by the principal of Xiacheng No. [-] Middle School.
In addition to explaining that Lin Nan may have some poetry writing skills and luck.
It can't explain too many problems.
"Poet? So powerful?"
Zheng Gongcheng's eyes lit up when he heard this, and he looked at Lin Nan: "This... little poet."
"Otherwise, can you help me think of a brand language?"
Zheng Gongcheng spoke with the mentality of treating a dead horse as a living horse doctor.
Sorry after that.
This is out of tune at all.
There are so many people and so many professional advertising companies can't handle things.
Can this boy in front of him handle it?
Why?
Is it because he is handsome?
"What's your brand name?" Lin Nan asked.
"It's Ta'an, a shoe seller." Shen Xin replied.
"Oh, or else..."
Lin Nan thought for a while, and then said casually: "Ta'an, never stop."
Chapter 224 I Have Never Seen Such a Good Copywriting
Ta'an, never stop?
Zheng Gongcheng was slightly taken aback.
Shen Xin who was sitting next to her was also stunned.
"Never stop...never stop..."
Zheng Gongcheng chewed Lin Nan's words carefully: "This shows that the brand of our entire group will never stand still, just like we are trying to open up new markets now."
"Not only that, the concept of never stopping is more suitable for the youth market we are trying to break through!"
"What do teenagers lack the most? What they lack is the courage to move forward!"
bang.
The more Zheng Gongcheng said, the more excited he became, he slapped the table, and stood up all of a sudden!
"Old Zheng, keep your focus."
Shen Xin was startled.
Tang Huimin and the middle-aged woman also looked at Zheng Gongcheng in surprise, and were shocked by Zheng Gongcheng's state at the moment.
"Good good!"
Zheng Gongcheng looked excited and excited.
He strode forward vigorously, reached Lin Nan at once, stretched out his hand, and placed it on Lin Nan's shoulder: "Ta'an, never stop!"
"This brand language is good, very good!"
"Not only can it express the attitude of our brand, but it can also represent the group of consumers we will face!"
"As expected of a little poet! Haha!"
Zheng Gongcheng laughed while talking.
The smile is sincere.
"Old Zheng, you are a little exaggerated."
Seeing Zheng Gongcheng like this, Shen Xin somewhat felt that he was overreacting.
This brand language.
From Shen Xin's point of view, it's certainly not bad.
But Ta'an faced a huge problem.
Because Ta'an used to target middle-aged and elderly people, if you want to transform, it will not be so simple.
How could it be possible to turn things around with only one brand language?
"Uncle Zheng won the prize, I just said it casually."
Lin Nan was also taken aback by Zheng Gongcheng's reaction.
He really just said that casually.
"Uncle Zheng, don't get excited, sit down first, he won't run away again."
Shen Chuxia hurriedly greeted Zheng Gongcheng, fearing that Zheng Gongcheng would suddenly lose his temper if he got excited.
She knew that Zheng Gongcheng had high blood pressure.
But this scene...
Why does it feel a little familiar?
Shen Chuxia looked at Lin Nan suspiciously, but Lin Nan still didn't care about anything.
Just like the last time he and Gu Chunbo called.
"No, no, don't look at this sentence is very simple, but we spent a lot of energy and time but couldn't get it out."
"How many brands cannot be promoted in the end because there is no brand language that can impress people. The role of this thing should not be underestimated!"
Zheng Gongcheng looked serious.
After he finished speaking, he looked at Lin Nan again: "Student, can you let our company use your words?"
"The authorization fee, we can talk about it later."
"Let's forget about the authorization fee, it's just a sentence, you can use it if you want."
Lin Nan shook his head quickly.
This time in Xia City, Tang Huimin helped a lot, and Lin Nan reciprocated, and it was just a word.
How much is it worth?
"That's great!"
Zheng Gongcheng didn't hesitate when he heard the words, he quickly took out his mobile phone and made a call.
Ta'an Company.
meeting room.
A group of people were gathering there, looking at the Weibo that was about to be sent out on the screen, frowning.
"What should we do now?"
Sitting at the top seat, the Marketing Director of Ta'an Company patted the table with an ugly face.
He looked at the group of people below, with a look of resentment: "I told you to come up with a brand language, and you can't get it right now! I have contacted so many advertising companies and spent so much money. What do you get back?" Shit!"
"The only one that is not bad, it was revealed that it copied a foreign brand language!"
"This time, the marketing expenses of our big v's have been paid out, and all kinds of promotional materials have been prepared. There are still 10 minutes. After 10 minutes, we must come up with a brand language and send it out! Otherwise, everything will be lost It will all be in vain!"
There was anger in his voice.
The people below lowered their heads one by one, not daring to raise their eyes.
"Director... the brand language itself is very difficult to get, and the most important thing is to be classic. It must be classic, easy to remember, and be able to express our brand philosophy. It is not difficult to just look at the different ones, but After putting it together, it is really difficult."
"Yes, director, we have written hundreds of brand words in the past few months, but all of them have been rejected by the boss, and now our minds are empty..."
Someone murmured.
They probably didn't dare to say too much.
The director sitting there looked ugly for a while.
Anxious inside.
That is this time.
The phone rings.
Seeing that it was the boss calling, he quickly got up and answered the phone nervously.
"boss……"
He was worried.
"Ok?"
He was stunned.
"what!"
His eyes widened.
Everyone looked at the director who looked like he was about to eat people just now, but now his expression changed one after another.
At last……
"I see! I'll prepare it right away, and I'll send it out in a few minutes!"
"I think it's very good, very good, this sentence is so simple!"
The director speaks.
Emotional.
Even the hand holding the phone trembled slightly.
hang up the phone.
"found it!"
The director looked around, then quickly walked to the front of the laptop, and entered a line of words in the Weibo input box.
Ta'an, never stop!
The simple six words one appears on the screen.
The group of people looking up at the screen in front of them were stunned at first, and then suddenly shocked.
"never stop!"
"This word is domineering yet stubborn. It immediately gives people a feeling of tenacity, indomitableness, and unwillingness to compromise with the world!"
"Awesome! It's only six words! It actually gives me a very strong feeling!"
People who are still worried about what to use.
Now everyone is excited.
They are all in charge of marketing.
There are many senior copywriters in it.
Although they spent a very long time and failed to come up with good ideas, as marketers, their vision is still good.
Just such a simple sentence made their eyes light up.
The problem that has plagued me for so long is easily solved!