Page 292
Page 292
"Is there any movie I can't watch?" Huo Dong was completely unconvinced.
Tan Zongwei also nodded with a smile.
"I still have to go and see."
"Okay, I'll give you the ticket, but you must hold on."
After Qin Sihai finished speaking, he walked out with a smile as if he had won another game.
Chapter 439 Marketing Movies
A movie with a bit of youthful and nostalgic connotation, and the film is surprisingly long. Film screenings were held in Yandu, Dongfang, and several large and medium-sized cities.
Just like Tang cast in these cities before the filming started.
Tired but rewarding.
And it's also a coincidence that the box office of the movie market in the mainland is currently bleak, and it's hard to come out with a movie worth watching. How can most theaters miss this opportunity.
Tang did not get involved in the distribution of the movie, and entrusted it to Xiaopinwang's company to operate.
Liu Quan, Guo Shan's assistant and general manager of the company, has also been flying around the country these two days, just to help Tang contact the distribution issue.
The distribution license of this world is very simple, not as complicated as that world, as long as there is a shooting license, there is basically no problem.
What's more, with Director Sun around, Tang's movie passed the test smoothly.
In this way, Tang in this world is much luckier than that world.
Not so many twists and turns.
The release time is very urgent, but it does not mean that the publicity time is urgent.
Because in the program of Light and Film Company, the movie has been promoted for more than a week.
Now that the release date has been confirmed, the promotional efforts have become stronger and more straightforward.
But those in the industry who haven't seen the movie are basically bad-mouthing.
There can be no market for such a film genre.
Many people were watching Tang's jokes, and they were also watching Shen Lin's jokes.
Because the outside world knows that the screenwriter of this movie is Shen Lin.
As the boss of the distribution company, Guo Shan was the first to give Sunny Day a platform on Meager.
Tang is also cheering for his own movie on Weibo.
Then Wang Shi joined the team and said, "I think this is definitely a good movie."
The current Wang Shi is already synonymous with wisdom and connotation. When he speaks, it must be reasonable.
Then people from Shenlin Company and Tang's former friends all joined in the promotion.
But the more people promote it, the less optimistic netizens seem to be.
The first reason is that the movie is too long, and the other is that there are no stars to help out.
"Don't even have a celebrity, isn't Tang too confident?"
"It's not self-confidence, it's narcissism. You've found a bunch of brats and you want to make a movie?"
"Is this long, really good?"
More people questioned online at night.
And the more people questioned, the happier Xiao Guangming felt.
Because he knew very well that Tang and Shen Lin were tied together. As long as Tang lost this round, Shen Lin would also lose in the next round.
The film and television Shen Lin will be disappointed, and this market is still his own.
Shan Qing can still stand still.
Wang Jie, who played Erkang with big nostrils, met director Wu Anhua from Xiangjiang at a party.
And beside Wu Anhua is Dong Shanshan.
Wang Jie was a little puzzled. When did Dong Shanshan become so familiar with Xiangjiang people?
What made me even more puzzled was that Wu Anhua was not only interested in Dong Shanshan, but seemed to be interested in many people in the company.
Moreover, Wu Anhua's current identity seems to be not only Xiangjiang's director, but also the boss of the production company.
Wang Jie and Wu Anhua, who seemed approachable and approachable, had a few polite words, and felt that there was something wrong in the middle.
Where is Hu Yu?
I have to remind Mr. Hu that someone is poaching a corner.
In fact, Hu Yu has been a little panicked these days.
This kid Wu Anhua not only has means and brains, but also has a halo that shines wherever he goes.
There are many people who want to make a fortune with him.
Moreover, Shuangmu company has limited resources now, it is impossible to give more resources to the company's employees, and it is even more impossible to have a masterpiece on TVB in the near future.
That is no comparison with Wu Anhua.
Judging by Dong Shanshan's current performance, the possibility of leaving is very high.
If it wasn't for Shen Lin who was in the later stage of Xiangjiang's film production, he would have pulled Shen Lin back.
Director Shen, come back soon.I can't stand it anymore.
Friday at midnight.
Hong Kong and Mainland began releasing Sunny Days at the same time.
The box office on the first day was only 20 in Hong Kong, and less than 100 million in mainland China.
Whether it is from an investment point of view or from an expected point of view, the effect is not very satisfactory.
Xiao Guangming and Wu Anhua felt that Shen Lin and Tang would definitely fail miserably this time.
It can be like this on the first day, but on the second day, it can only continue to shrink.
It's like this in general movies. They don't start well, and then they go downhill.
Once the movie fails, the more than 9000 million invested by Shuangmu Company will be in vain. Waiting for Shen Lin's movie to be released, and encountering two martial arts movies, it will continue to fail miserably.
Pessimistically speaking, company bankruptcy is possible.
Xiao Guangming raised his wine glass and said to Wu Anhua, "It's a pleasant cooperation."
"Pleasant to work with."
The box office on the first day was not ideal, and Tang was more anxious than anyone else.
Shen Lin called Tang immediately after hearing the news.
Let Tang take Xia Yu with him.The same as the last diet for men and women, the road show started.
Although the actor is not well-known, Tang is famous and is the idol of many actors, so it will still be effective.
As for Xiangjiang, Shen Lin has already asked Qu Xiaoxiao to help recommend it on his personal homepage. The initial effect may not be great, but Shen Lin believes that word-of-mouth fermentation plays a role.
Shen Lin logged into several forums, but at first few people discussed the movie.
But then there were sporadic comments slowly.
It's all about the sunny day, it's a rare masterpiece, and I can't wait to share it online.
It's a pity that there are too few audiences in the cinema, even if there are a few sporadic replies and exchanges, it won't generate much enthusiasm.
And they are all just sighs, they can only say "It's so beautiful!", "It's amazing!", nothing, can't attract others to join the discussion, let alone attract potential audiences into the cinema.
Taking advantage of the break, Shen Lin took out his mobile phone and went about his old business.
Writing film reviews is still the kind of film review that can lure people into the movie theater and is extremely agitating.
This is what that world marketing account often does.
Shen Lin felt that he had to continue marketing.
Shen Lin quickly used the mobile phone to start typing while recalling, trying to make the film review short and direct, using language to tease out the audience's desire.
In ten minutes, Shen Lin wrote two short film reviews that seemed to be shared.
He sent these to Tang and Wang Chengzhang, asking them to rely on their own channels to market online.
After all, in this world, there is no such thing as a marketing account.
Then Shen Lin marketed himself in Xiangjiang's forum.
After all, he was alone, and Shen Lin felt that the effect did not seem to be great.
The number of replies is very small.
It's almost like writing on a stand-alone machine.
But Shen Lin is still looking for forum marketing, while writing marketing chapters.
After writing, it was sent to Tang and Wang Chengzhang.
Tang and Wang Chengzhang were in charge of marketing in the mainland at first, but soon they found that not only more people replied, but also more porters.
And as long as they have watched this movie, they seem to agree with the chapter written by Shen Lin, and the feeling of wanting to share good things makes them keep leaving comments and reposting.
For a day or two, it seemed to be a fashion to look at sunny days.
And really can't watch a two-hour movie?
Obviously not necessarily?
Today's chapter, this month's full attendance is gone.me me!ah!
4 Chapter [-]
In addition to running road shows, Tang also finds time to find people to post, but he doesn't feel tired at all, but more fulfilling.
He is also very clear that the current box office is not ideal, not because his movie is not good, and it has nothing to do with the duration.
He believes that his movie is a peerless beauty, and the reason he doesn't like her is that she hasn't lifted the veil. Once the veil is lifted, you will all have to love her to death.
Wang Chengzhang was the first batch of audiences who went to the cinema to watch this movie, and he was shocked.
This is definitely a film that could become a classic.
So after receiving Shen Lin's order, he immediately started marketing through his own channels.
Moreover, his marketing target is precise, the group most likely to enter the cinema.
Sure enough, no matter whether they have watched the movie or not, the circle of friends is all about the movie review of Sunny Day written by Shen Lin.
Wang Chengzhang clearly felt that it was not his own marketing that was good, but Shen Linzhang's good writing.
Even after watching the movie, I feel that the movie is shocking, but if I turn this shock into words, words that can attract people to the cinema, my skills are still not as deep as Shen Lin.
Qu Xiaoxiao's recommendation, coupled with Shen Lin's continuous posting and replying on the Internet, made Xiangjiang's publicity a little splashy.
The box office unexpectedly doubled from the first day.
Xiangjiang's box office has reached 40. What's even more gratifying is that the discussion about this movie on the Internet has gradually become a topic from the dead silence at the beginning.
topic of the movie.
Soon, Liu Furong also joined the ranks of propaganda the next day.
The movie promoted by the two well-known stars, and the movie evaluated by both, seem to be more useful than Shen Lin's chapter.
But Liu Furong understands that Shen Lin's chapter is still inspiring.
With Zhang as the base, Qu Xiaoxiao entered first, and today he joined again, making Director Tang's movie gradually popular.
And it's better to become famous at this time than to publicize it on a large scale at the beginning. No one is on guard, and when the problem is discovered, it is too late.
Liu Furong didn't understand what Shen Lin meant by "word-of-mouth" marketing. Anyway, no matter what the occasion, he would be obliged to promote the movie.
Due to the lack of Internet access in the Mainland and Xiangjiang, they do not know each other, so they generally cannot form the same topic, but this time due to the release of "Sunny Day", the most popular search on the Internet in the two places has become "Sunny Day".
On the fifth day, Xiangjiang's single-day box office reached 100 million, which is a weekday box office.
ushernet